Blog Archives - Rowland

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The conscious consumer — part two

May 24, 2022 – By Rowland

In Part Two of our wrap-up of Rowland’s first webinar of 2022, we focus on how organisations choose to strategically communicate and position themselves in today’s conscious consumer market, where authenticity and alignment to personal values earn cut-through is critical. Our expert panel discussed how organisations are communicating their position on ESG among internal and… Read More

The conscious consumer — part one

May 24, 2022 – By Rowland

As the modern consumer increasingly searches for companies, brands and investments with strong purpose-driven practices, it is now more important than ever for organisations to consider and adapt — where necessary — their position on social, environmental and political factors. With expectations at an all-time high, the ability for leaders at the Board and Executive… Read More

Rowland strengthens sports division in lead-up to Brisbane 2032

April 11, 2022 – By Rowland

Leading strategic communication, digital and creative agency, Rowland, has signed one of the country’s leading sports marketing specialists, Jason Greenhalgh, to head Rowland Sport. A veteran in sports marketing, Jason has over 30 years’ experience in sports management, media and communication, events and sponsorship, and has worked with some of Australia’s most successful sporting teams,… Read More

Rowland celebrates 30 years of communication success

February 17, 2022 – By Geoff Rodgers, Chairman

MEDIA RELEASE 1 February 2022 Rowland ─ one of Australia’s leading strategic communication and advisory firms ─ is celebrating 30 years of success and achievement in 2022. Headquartered in Brisbane, Rowland works with some of the world’s and Australia’s leading corporations, brands and government agencies to help them achieve corporate strategy, shape culture and brand,… Read More

Winning the war for talent

November 19, 2021 – By Rowland

Recruiting and retaining good people is challenging at the best of times, but in a post-pandemic world facing unprecedented challenges, talent retention is even more difficult and competitive. The war for talent has intensified. The pandemic is playing out against a backdrop of social activism and urgent calls for organisations to do more. And with… Read More

Are you fully equipped to deal with a cyber-attack?

October 27, 2021 – By Rowland

October is Cyber Security Awareness month, but that is not the only reason organisations should be thinking about whether leadership, operations and communication teams are fully equipped to deal with a cyber-attack. The Australian Cyber Security Centre’s latest Annual Cyber Threat Report revealed more than 67,500 cybercrimes were reported in the 2020-21 financial year, an… Read More

Handle with care: Communicating a vaccination policy

August 26, 2021 – By Rowland

Devastating COVID-19 scenarios continue to unfold and lockdown life has become a blur for people across NSW and Victoria. Meanwhile, Queensland waits with bated breath and Australians everywhere are feeling the pain of the pandemic, both economically and socially. The nation’s vaccine delivery status and state-led rollouts now feature as daily topics of conversation on… Read More

The rise of social activism: a new reality for corporate Australia

August 9, 2021

There is no better time to look at the radical transformation of business that has occurred domestically and globally on the back of a surge in social justice and equity movements. The acceleration of social activism has significantly impacted the way in which companies put their ESG principles into practice and also, how they communicate… Read More

Rowland Executive Director takes over Managing Director role

July 13, 2021 – By Geoff Rodgers, Chairman

Rowland Executive Director, Alasdair Jeffrey, has recently been appointed Managing Director of the strategic communication agency, following the stepping down of Helen Besly from the role, just shy of 20 years at the helm. Alasdair is one of Australia’s most well-respected and seasoned financial communication and investor relations specialists, while Helen’s 42-year professional career firmly… Read More

Global outlook – the strategic communication response to the pandemic

April 30, 2021 – By Rowland

From a global perspective, Australia has fared very well in its management of the health and economic impacts associated with the COVID-19 pandemic. And while the Australian economy is recovering faster than originally forecast, and we feel somewhat protected simply by virtue of being an “island”, as a trading economy, our continued recovery will be… Read More