Reputation Archives - Rowland

Archives: Reputation

Brand and marketing through a crisis — promote the wins, you’ve earned it

August 7, 2020 – By Emily Samuels, Consultant

In our previous Brand and Marketing Through a Crisis article, we explored the importance of businesses leveraging their owned channels during the pandemic. Just as critical in supporting a brand’s story are earned and paid channels. But are these crucial functions getting pushed aside in the current environment? Here’s why now might be exactly the… Read More

Brand and marketing through a crisis — taking ownership of your owned channels

August 7, 2020 – By Emily Samuels, Consultant

The world of COVID-19 has opened brands’ eyes to interesting and new territory as they get a glimpse of the light at the other side of the recovery tunnel. But which brands will emerge stronger than before? Times like these put a spotlight on those who choose to stand out and stay proactive through their… Read More

Communication culture: Momentum and legacy in the post-COVID business environment

June 30, 2020 – By Janet Houen, Group Manager - Organisational and Change Communication, and Emily Wood, Director

With the initial economic shock of the COVID-19 pandemic behind us, the task of rebuilding businesses and the economy is now high on the agenda — for organisations and government alike. We are all acutely aware that the enforced change of the past months has brought uncertainty and accelerated adaptability in equal measure, with communication… Read More

Planning for when the unpredictable strikes

June 12, 2020 – By Fiona Sperou, Chief Operating Officer and Jo Osborne, General Manager

They say the best time to deal with a crisis is when there is no crisis. Which is why developing a robust crisis and issues communication plan is vital to businesses navigating these already challenging times. In our latest Communication for business leaders seminar brought to you in partnership with CCIQ, Rowland’s Chief Operating Officer… Read More

Steering the ship: Corporate Affairs during a global pandemic

June 5, 2020 – By Rowland

At a time when authenticity and altruism are not only expected — but demanded — by consumers, it’s become clear that the power of communication and genuine relationships are more than earning their place on the COVID-19 response and recovery agenda. In fact, as we heard in Rowland’s first Corporate Affairs Discussion Forum — bringing… Read More

Rowland and CCIQ webinar series: Communication for business leaders

May 20, 2020 – By Geoff Rodgers, Chairman and Fiona Sperou, Chief Operating Officer

Doing business in the current COVID-19 environment is the very definition of unprecedented. We’ve never seen anything like it. Which means we don’t always have the answers. But if you’re leading a business, people are counting on you and expect you to show up, every day. And this is hard. We recognise that, and so… Read More

Are you remembering the basics of internal comms during COVID-19?

April 15, 2020 – By Janet Houen, Group Manager – Organisational and Change Communication

In troubling times, internal communication is your greatest ally and an absolute priority. It doesn’t matter what type or size business you have, your employees must be top of mind as you navigate the impacts and challenges now and yet to come. In the best-case scenario, your business continuity depends on keeping people motivated, productive… Read More

What does your email persona say about you?

February 7, 2017 – By Susan Hawkins, Group Manager - Integrated Marketing Communication

We’re all time poor, texting and tweeting our way through life – but have we lost the delicate art of connecting via email? It’s great to be concise and to the point but it never hurts to add a little warmth or civility to help make a more meaningful connection. Here’s the top five tips… Read More

A brand new you

February 1, 2017

It’s that time of year when ‘new year, new you’ messages have been flooding our channels. We’re all for bringing new energy into our everyday lives, but what about in the business environment? Keeping the focus on you, we asked some of our best and brightest minds for their tips on how to refresh your personal brand… Read More

Your A to Z of the Queensland Ministry

January 17, 2017 – By David Everton, Director, Government Relations

If your new year’s resolution was to memorise every current Minister in Queensland, we’re here to help. The Government and Public Affairs team at Rowland have prepared a list of all the current Ministers and their portfolios on a single page and it is available to download here. There have been no changes since last… Read More