Archives: Articles

What filming in outback Queensland taught me.

February 13, 2019 – By Jennine Heymer – Creative Producer

I’ve worked on a lot of film and commercial sets over the past 20 years. By this stage of my career, it would be reasonable to assume that on-set weariness may have set in. Nothing could be further from the truth because every now and then you work on something worthwhile, something that changes you… Read More

BECAUSE ‘STRAYA, MATE!

January 29, 2019 – By Dean Power, Creative Director

The Australia Day long weekend has been and gone – over three days, we’ve celebrated our sunburnt country with flags, snags, the annual Australian Lamb campaign — and the usual deluge of slang that defines our vernacular, not least of all ‘Straya’, which seems to have experienced a surge. We’re not sure how or when… Read More

Is your organisation ready for the Aged Care Royal Commission?

January 17, 2019 – By Bruce Ruddy, Specialist Advisor

The Royal Commission into Aged Care Quality and Safety is getting underway, with the first preliminary hearing scheduled in Adelaide on Friday 18 January. Aged care operators across Australia last year received letters inviting providers to make an early submission to the Commission. Similar preliminary information requests were used by the Banking Royal Commissioner with… Read More

Bonkers for Honkers

November 23, 2018 – By Talya Kaplan, Consultant

Never in a million years did I think I’d have the opportunity to work from one of the world’s most vibrant, energetic and chaotic cities. Hong Kong was truly an assault on the senses. From the sticky sub-tropical climate to stinky deep-fried tofu, the sights, sounds and soul of ‘Bonkers’ were like nothing I had… Read More

Putting brand ‘you’ into brand business

October 8, 2018 – By Susan Hawkins, Head of Brand and Creative Services

Like it or loathe it, you have a brand. Even if you haven’t set out to create a personal brand — you may have worked hard to blend in and avoid the spotlight — others have formed perceptions of you, based on what you wear, how you enter a room, your email tone, and a… Read More

Intangible asset risk

October 8, 2018 – By Louise Priddle, Consultant Corporate Communication

In a knowledge-based economy, assets such as reputation, brand and intellectual property (IP) are integral to any company’s success and, with achieving good results in mind, require strategic management. These assets, however, are complex and can gain and lose value quickly. Recently, Rowland has noticed an increase in businesses both large and small recognising their… Read More

Will your current business model stand the tech onslaught?

October 8, 2018 – By Rob Lovegrove, Head of Digital

By now, it is a fair assumption most businesses have recognised that technology has, and will continue to have, a significant impact on them. But to what degree will technology underpin, alter or destroy your current business model? In 1975, Kodak was synonymous with quality cameras and film products. Despite suggestions the company had ignored… Read More

Rowland news – October 2018

October 8, 2018

Helping Hand Vinnies CEO Sleepout Homelessness is an issue that continues to need our attention. On any given night, more than 116,000 Australians have no place to call home. At Rowland, we’re passionate about helping change this distressing reality. For the past six years, we’ve worked with the St Vincent de Paul Society Queensland (Vinnies… Read More

Five Big Reasons a company may not be capitalising on Big Data

October 8, 2018 – By Anna Fitzpatrick, Manager Marketing Communication

The buzzword ‘big data’ has been around for some time now. While many companies harness big data to inform operational decisions, how many of them use it to shape their communication efforts, and do they fully understand the potential? In today’s rapidly evolving digital economy, using big data strategically is a must for brands that… Read More

Political upheaval distracts from core issues

October 8, 2018 – By The Hon. John Mickel, Strategic Advisor

The recent goings-on in Canberra have monopolised media commentary, dwarfing any serious discussion on the State’s political scene. The nation’s leadership upheaval has caused concern among the general population and has serious implications for Australian public policy. Governments have survived leadership changes in the past: Keating vs Hawke, Gillard vs Rudd, and Turnbull vs Abbott,… Read More