May 2022 - Rowland

Archives:

The conscious consumer — part one

May 24, 2022 – By Rowland

As the modern consumer increasingly searches for companies, brands and investments with strong purpose-driven practices, it is now more important than ever for organisations to consider and adapt — where necessary — their position on social, environmental and political factors. With expectations at an all-time high, the ability for leaders at the Board and Executive… Read More

The conscious consumer — part two

May 24, 2022 – By Rowland

In Part Two of our wrap-up of Rowland’s first webinar of 2022, we focus on how organisations choose to strategically communicate and position themselves in today’s conscious consumer market, where authenticity and alignment to personal values earn cut-through is critical. Our expert panel discussed how organisations are communicating their position on ESG among internal and… Read More