Students are giving a helping hand to our community partners as part of a new internship model with QUT’s School of Advertising, Marketing and Public Relations.
The new integrated learning model sees PR students working in pairs while being mentored and coached by members of the Rowland team. Open to both undergraduate and postgraduate students, the program focuses on communication projects for community organisations.
The model allows students to apply their knowledge and skills in a real world client experience, under the supervision of our consultancy team, while contributing to a worthy cause.
Rowland Managing Director, Helen Besly and Rowland Senior Group Manager, Jo Osborne, have been working closely with QUT students on our work with Queensland Community Foundation and the Lord Mayor’s Charitable Trust.
We’ve always contributed pro bono advice and support to a range of organisations. These have included Foodbank Queensland, St Vincent de Paul Society Queensland, Women’s Legal Services and Mind Shift.
It seems the Chinese saying ‘good things come in pairs’ rings true for the internship program. The QUT students have worked on some challenging projects with great success.
QUT students Miranda Olsen and Dominic Sullivan recently worked together on a project for Queensland Community Foundation. Miranda is studying Bachelor of Business, while Dominic is studying Master of Business.
The Queensland Community Foundation is a leading trust fund providing a perpetual income stream to charities operating in Queensland. The Queensland Community Foundation project focused around support for the foundation’s Philanthropy Week awards. Miranda and Dominic also helped the Rowland team develop and implement a broader communication strategy and tactics for the foundation.
Miranda and Dominic also managed the production of a video outlining the services of Queensland Community Foundation. The tasks included scriptwriting and liaison with a production manager. They also contributed to social media planning and implementation.
Another pair of students, Hannah Saltissi and Monica Banister worked with Rowland on the Lord Mayor’s Charitable Trust Gala Ball, held in August.
The new model is part of Rowland’s long standing relationship with QUT.
We recognise the importance of contributions to the education and career development of young people in our profession. We have often employed students who have excelled as part of our internship programs.
Our people are also regular guest lecturers at tertiary and secondary educational institutions.