Mission mobile

Published on
February 26, 2015

Your mission — if you choose to accept it — is to consider how your business is being influenced by stakeholders who are tech-savvy and have perhaps stolen a march on you when it comes to mobile business. This article will self-destruct in 10 seconds.

All sounds a bit far-fetched? Well, if our politicians are adopting Mission Impossible-style technology, don’t be surprised if your employees or customers are turning to their mobile devices to conduct their business.

At time of writing, a federal leadership spill — after one false start — is still being mooted, with troops within the Turnbull camp being rallied via a mobile app called Wickr — a self-destructing messaging application that guarantees anonymity in ‘very high-tension situations’.

A military-grade version of picture-sharing app Snapchat (that has parents nervously questioning their children’s mobile usage), Wickr is one in a long line of mobile applications aimed at the professional market.

Commonwealth Bank of Australia has been pioneering its mobile business tools, now allowing customers to access cash from an ATM without a card, while their app also allows certain devices to be tapped at MasterCard® PayPassTM terminals.

But you don’t have to be in ‘very high-tension situations’ or be a leading bank to make your mobile work for you and your business.

Applications such as Dropbox — a cloud-based server that lets you access your documents across multiple devices — and Microsoft’s own mobile-oriented software apps allow common office-bound projects to be undertaken in any number of situations.

With wifi hotspots commonplace across major Australian metropolitan locations and the steady roll-out of the national broadband network, the question now is how your business can revolutionise the way it has always worked to add greater value and efficiencies to its processes and outcomes.