Archives: Articles

Rowland turns 20

April 28, 2012

In many respects, the past 20 years have been arguably the most dynamic in the history of the modern world. We have seen seismic shifts in the geo-political and power balance of the world and a multiplicity of sustained military conflicts. We have seen the inevitable cyclical economic ups and downs, including the Global Financial… Read More

The art of listening

April 26, 2012

In his book Ready, Fire, Aim: Avoiding Management by Impulse, management consultant Harry Levinson tackles the merits of considering a series of options rather than the one that is most obvious during the heat of the moment. Parallels can be drawn with businesses that try to wrestle with an online campaign without listening first and… Read More

Queensland Government insights

April 23, 2012

This year’s local government elections have already been marked by an unprecedented high level of turnover of mayors and councillors. Some commentators have suggested the increased size and scale of councils is bringing new challenges and responsibilities. Increased accountability and cost of living pressures are all contributing factors to the high attrition rate. Seventeen mayors… Read More

Organisational resilience

April 19, 2012

Recent research confirms beyond any doubt that a high level of employee engagement is not just a soft, ‘nice-to-have’ score, but is one of the greatest assets an organisation can have for building resilience and achieving corporate goals. Companies with a highly engaged workforce can improve operating income by more than 19 percent over a period of 12 months… Read More

Sustainable and responsible mining

April 18, 2012

This week Rowland has been participating in the Ozmine 2012 Conference in Jakarta, Indonesia. The conference brings together mining industry players from Australia and around the ASEAN region over two days to discuss issues around sustainable and responsible mining. A key focus has been on the role and importance of Corporate Social Responsibility (CSR) for… Read More

Public affairs campaigning in the modern era

April 17, 2012

Today saw Rowland host its first public affairs seminar, Getting Traction: public affairs campaigning in the modern era. With our participants we looked at how gaining and maintaining public acceptance is integral to the success and longevity of any organisation in an increasingly busy and issues-aware marketplace. It was also an opportunity to discuss how to avoid… Read More

New dawn in Queensland politics

April 2, 2012

The Queensland State Election on 24 March 2012 delivered an overwhelming parliamentary majority to the Liberal National Party (LNP) and its leader, Campbell Newman. The state-wide swing between the Australian Labor Party (ALP) and LNP was 15.4 percent, over three times what was required to win government. Queensland Labor always faced a difficult task of… Read More

Advocating resources projects as enablers for social development

March 23, 2012

While gaining approvals for the technical aspects of resource projects presents its own challenges, securing broad social acceptance is also crucial and requires strategic, risk-based analysis and action, in which communication plays a central role. The implication for mining and resource operations is that gaining approval from government is also contingent upon acceptance by locals… Read More

Online activism

March 8, 2012

One of the most ambitious online e-advocacy campaigns by an activist group began in the past 36 hours. It is likely that Kony 2012 will keep web users intrigued and embroiled in discussion of the merits of keyboard advocacy and activism in the months to come. Without commenting on the campaign’s content, it’s become a… Read More

GFC makes for more robust communications

March 2, 2012

Although Australia has remained fairly insulated from the effects of the recent Global Financial Crisis, many organisations overseas, especially in the US, have not been so lucky. In a recent visit to several US offices of Rowland’s global affiliate – FleishmanHillard – I saw first-hand how clients are tightening their purse strings and making every… Read More