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Public affairs campaigning in the modern era

April 17, 2012

Today saw Rowland host its first public affairs seminar, Getting Traction: public affairs campaigning in the modern era. With our participants we looked at how gaining and maintaining public acceptance is integral to the success and longevity of any organisation in an increasingly busy and issues-aware marketplace. It was also an opportunity to discuss how to avoid… Read More

New dawn in Queensland politics

April 2, 2012

The Queensland State Election on 24 March 2012 delivered an overwhelming parliamentary majority to the Liberal National Party (LNP) and its leader, Campbell Newman. The state-wide swing between the Australian Labor Party (ALP) and LNP was 15.4 percent, over three times what was required to win government. Queensland Labor always faced a difficult task of… Read More

Advocating resources projects as enablers for social development

March 23, 2012

While gaining approvals for the technical aspects of resource projects presents its own challenges, securing broad social acceptance is also crucial and requires strategic, risk-based analysis and action, in which communication plays a central role. The implication for mining and resource operations is that gaining approval from government is also contingent upon acceptance by locals… Read More

Online activism

March 8, 2012

One of the most ambitious online e-advocacy campaigns by an activist group began in the past 36 hours. It is likely that Kony 2012 will keep web users intrigued and embroiled in discussion of the merits of keyboard advocacy and activism in the months to come. Without commenting on the campaign’s content, it’s become a… Read More

GFC makes for more robust communications

March 2, 2012

Although Australia has remained fairly insulated from the effects of the recent Global Financial Crisis, many organisations overseas, especially in the US, have not been so lucky. In a recent visit to several US offices of Rowland’s global affiliate – FleishmanHillard – I saw first-hand how clients are tightening their purse strings and making every… Read More

Access all areas

February 6, 2012

The ongoing saga surrounding WikiLeaks founder Julian Assange has taken another interesting twist – well for communication professionals and social media enthusiasts at least. Britain’s Supreme Court is the latest in a long line of seemingly straight-laced entities that has embraced microblogging platform Twitter, announcing today that it will launch its account to issue real-time… Read More

PRIA Young Queensland Practitioner of the Year takes NYC by storm

January 27, 2012

As the 2011/12 Public Relations Institute of Australia (PRIA) Ian Robertson Award recipient I started the year on a high, representing the Australian public relations industry on a three-week study tour to  New York City in January. I was fortunate to spend time with some of New York’s leading communication agencies, including Rowland’s global associate… Read More