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The recent formation of Kilcoy Global Foods presented a unique and exciting opportunity to develop a new brand built for success in the high-end beef and protein industry, that reaches comsumers globally.
The brand essence and narrative positions KGF as a nature-to-plate food solutions enterprise that sources, prepares and serves wholesome food that the world loves to eat.
The brand identity includes a multi-faceted symbol, reflecting the company’s focus on complete solutions, with a subtle upturned ‘K’ dividing the food landscape into the sky, land and water that are home to KGF’s meat, poultry and seafood. The colour palette is fresh and modern to resonate with target markets, and ultimately sets it apart from competitors.