It’s time to take your annual report design to the next level
July 24, 2018 – By Dean Power, Creative Director
In recent years, overt marketing and brand content in annual reports — at least in their traditional printed guise — have taken a backseat to emerging online, social media and interactive channels. Limited budgets that could be seen as a lingering legacy of the post-GFC austerity years have also taken the limelight away from the… Read More
Making comms great again? What’s hot in 2018
February 5, 2018
It’s that time of year when we think about what’s getting us communicators excited in 2018. Here are our five fave frontiers we are talking about at the water cooler right now. Rise of the website (back to the future?) Rob Lovegrove, Head of Digital I see a resurgence in branded website content in 2018… Read More
This is our Uber moment
February 13, 2017 – By Rob Lovegrove, Head of Digital
Debate in the ‘PR’ world regarding digital disruption has never been more apparent than now. Digital disruption used to mean agencies and communication practitioners working on how they introduce social media into their business, heralding a handful of likes and followers with proclamations of success. But the time for playing in the digital space and… Read More
This Christmas, Rowland is gifting Elfies
December 14, 2016
Sitting around the boardroom table, our creative and marketing teams were brainstorming the annual Rowland Christmas message. “Are we sending out a Christmas card this year?” “I guess we’ll do another eCard.” “Can’t we do something fun?” Thus – the Rowland Elfie Builder was born. We have used our digital and design expertise to enable… Read More
Branded Pokémon Go Content – the great, the good and the ugly
August 2, 2016 – By Chris Airey
The app that’s impossible to avoid. Just weeks ago, Pokémon was a fond but distant memory for my generation; an experience mutually shared but rarely brought up. But after a stroke of intertextual genius by those at Nintendo, our phones have become a gateway back into a franchise still ripe with engagement potential. With a… Read More